Employee Retention – How to Retain Employees
· Tips
o Offer a competitive benefits package, including health and life
insurance and a retirement plan.
o Provide employees financial incentives such as
raises, bonuses and stock options.
o Consider hiring a human-resources manager if
your company is nearing 100 employees.
o Make sure employees know what's expected of
them and how they can grow within your company.
HOW TO HIRE NEW EMPLOYEES
Hiring
employees is just a start to creating a strong work force. Next, you have to
keep them. High employee turnover costs business owners in time and
productivity. Try these tactics to retain your employees.
– Offer
a competitive benefits package that fits your employees’ needs. Providing
health insurance, life insurance and a retirement-savings plan is essential in
retaining employees. But other perks, such as flextime and the option of
telecommuting, go a long way to show employees you are willing to accommodate
their outside lives.
– Provide
some small perks. Free bagels on Fridays and dry-cleaning pickup and
delivery may seem insignificant to you, but if they help employees better
manage their lives, they’ll appreciate it and may be more likely to stick
around.
– Use
contests and incentives to help keep workers motivated and feeling rewarded. Done
right, these kinds of programs can keep employees focused and excited about
their jobs.
·
– Conduct “stay”
interviews. In addition to performing exit interviews to
learn why employees are leaving, consider asking longer-tenured employees why
they stay. Ask questions such as: Why did you come to work here? Why have you
stayed? What would make you leave? And what are your nonnegotiable issues? What
about your managers? What would you change or improve? Then use that
information to strengthen your employee-retention strategies.
·
– Promote from
within whenever possible. And give employees a clear path of
advancement. Employees will become frustrated and may stop trying if they see
no clear future for themselves at your company.
·
– Foster
employee development. This could be training to learn a new job skill
or tuition reimbursement to help further your employee’s education.
·
– Create open
communication between employees and management. Hold regular meetings
in which employees can offer ideas and ask questions. Have an open-door policy
that encourages employees to speak frankly with their managers without fear of
repercussion.
·
– Get managers
involved. Require your managers to spend time coaching employees,
helping good performers move to new positions and minimizing poor performance.
·
– Communicate
your business’s mission. Feeling connected to the organization’s goals is
one way to keep employees mentally and emotionally tied to your company.
·
– Offer
financial rewards. Consider offering stock options or other financial
awards for employees who meet performance goals and stay for a predetermined
time period, say, three or five years. Also, provide meaningful annual raises.
Nothing dashes employee enthusiasm more than a paltry raise. If you can afford
it, give more to your top performers. Or, if you don’t want to be stuck with
large permanent increases, create a bonus structure where employees can earn an
annual bonus if they meet prespecified performance goals.
·
– Make sure
employees know what you expect of them. It may seem basic, but often
in small companies, employees have a wide breadth of responsibilities. If they
don’t know exactly what their jobs entail and what you need from them, they
can’t perform up to standard, and morale can begin to dip.
· – Hire a human-resources professional. If your company
is nearing 100 employees, consider hiring a human-resources director to oversee
and streamline your employee structure and processes. Putting one person in
charge of managing employee benefits, perks, reviews and related tasks takes a
huge load off of you and makes sure employees are treated fairly. HR managers
are also more up to date on employment laws and trends. They can set up various
programs and perks you may not have known existed.
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